Hey friends, you know what’s cool? Music videos. If you’re a product of this newfangled dubstep generation you may not understand what I’m talking about, but once upon a time, there was this thing called MTV and it actually stood for MUSIC Television. I know, it sounds insane, right? But yeah, musicians used to have cool music videos for their songs and people actually watched them. On their TVs. Tube TVs, even. Not flat screens. HD wasn’t around yet. And monster noises weren’t involved. You can’t make this stuff up, I swear! But anyway, MTV now is only for pregnant teenagers and people pretending to be from New Jersey and the internet is really the only place to enjoy the art of music videos. But you know what? These little guys are expensive to make. And it just so happens there’s a really cool music video project in the works right here in Portland that needs your help.
Here’s the 411 (again, dubsteppers, that used to be a saying back in the day when people used their phones for actual phone calls and whatnot): there’s this super neat event called “Playing For A Change.” It’s this global situation where music fans and musicians come together with the intention of creating something positive through music for the world. It goes down September 22, 2012. All over the world, there’s going to live music playing everywhere – in cafes, concert halls, street corners and even live streaming venues to promote peace and raise funds for music education in the lives young people. And because Maine has such a rad music community, you can bet your bottom dollar that this is also happening right here in the Pine Tree State.
This year The Maine Academy of Moderm Music (MAMM) will host a city-wide event showcasing local bands in some of the neatest venues across Portland. These events, aside from being a fantastic time, will also raise money to help bring music into the lives of young people both locally, through MAMM and globally, through The PFC Foundation.
To promote all these cool events, MAMM has brought together a bunch of very talented musicians and filmmakers to make a music video. The chosen song for the video is “Be In Love” by Portland’s own Dominic and the Lucid. Sounds pretty badass, right? Heck yeah it does! But…again, music videos cost money. So that’s where you lovely music supporters come in. They want to raise $4000 and every little bit you can donate would be an incredible help. All proceeds net of service fees and promotional costs will be allocated 1/3 to MAMM, 1/3 to the film crew and 1/3 to be split among the songwriters, engineers and musicians. Ultimately, the music video is promoting such a fabulous cause for music and kids so you should probably (definitely) donate. Also, donations over $5 garner some badass merch. Bumper stickers rule, am I right?
For more information, go here and watch the below video from MAMM and Portland’s legendary Holly “The Nunz” Nunan.